Monday, 16 March 2015

Nothing sucks like an electrolux

In yesterday's post, I referred to an old Electrolux advertisement, shown above. When the Swedish company took its catchy rhyming phrase “nothing sucks like an Electrolux” and brought it to America from English-speaking markets overseas in the 70s, they failed to take into consideration the fact that “sucks” had become a derogatory word in the States..... Recently seen here.